Anita Brown

Founder & Principal

About Me

I’m your go-to expert for elevating startups and businesses through tailored board and governance strategies. I specialise in architecting nimble board and governance solutions that foster growth and compliance, all while championing innovation. My knack lies in seamlessly scaling these solutions to tackle the ever-shifting landscape of business challenges. Let's collaborate to ensure your business stays sharp, agile, and ahead in today's dynamic market.

Navigating Entrepreneurship with a Governance Edge

Leveraging extensive governance and business expertise, I drive business optimisation and growth.

Embarking on my journey as the founder and principal of Startup Toolkit, I bring a governance-focused perspective that has evolved through non-executive director roles, board and governance consulting, company secretarial support, and executive management. My multifaceted experience extends into law, accounting, investing and entrepreneurship.

Having confronted the challenges of early-stage entrepreneurship personally, I comprehend the intricacies stemming from limited resources, time constraints, and evolving knowledge.

Combined with a diverse background encompassing small enterprises to public companies across various sectors, my specialisation lies in problem-solving and fostering innovation. Through strategic counsel, I empower businesses to elevate performance and achieve their desired outcomes.

I am dedicated to driving business optimisation and growth through extensive strategic governance expertise. Let’s craft a governance framework that propels your business toward sustained success.

Building Resilience: Nurturing Your Business for Success

Establishing robust foundations is the cornerstone of a business that not only runs smoothly but consistently meets its objectives while avoiding potential pitfalls. 

My extensive experience spans diverse companies, guiding them through various developmental stages – from securing initial capital to navigating the complexities of an IPO or sale. I’ve played a crucial role in developing intricate systems and processes to ensuring businesses are well-governed by a dynamic board of directors.

This firsthand experience has granted me unique insights into the multifaceted challenges that businesses encounter at every level.

I have also continued to educate myself in different areas of interest, gain practical experience, and invest in different business opportunities, so that I can be sure to understand the issues facing businesses from the ground up.

"By working together, we can ensure that at least nine out of ten businesses succeed."

Startup Toolkit. Why now?

For those of us striving to build a successful business, there’s a deep inner desire for fulfilment driving us forward. We search for our purpose, even if we can’t put our finger on it.

In early 2021, I experienced a career wake-up call that led me to re-evaluate my contribution to the world.

I wanted to know:

What drives me?

What am I passionate about?

What do I want to achieve?

What do I value most?

In my quest to find my WHY, I couldn’t ignore the sobering reality that

9 out of 10 businesses fail

But if the failure rate is as high as 90%, why do people keep starting new businesses?

Three of the most common reasons are:

they want to be their own boss 100%
they want to pursue their passion, or 100%
they are dissatisfied with the corporate world. 100%

This made me reflect on how important it is for people to follow their dreams. This is why I’m passionate about helping others build their businesses with a strong foundation and an unwavering sense of purpose.

My mission is to educate and empower small business entrepreneurs so that together, we can ensure more businesses thrive.

With the right knowledge and support, I believe that:

"9 out of 10 businesses can succeed".

Let’s make it happen.

A little about me

In my spare time, I love nothing more than chilling with my hubby, Kyle and our pup, Allie.  We love cooking, listening to music and travelling.  I also love designing, renovating properties and upcycling furniture. 

Chase your dreams and potential because you are much closer to them than you think.

Gain the competitive edge and propel your business forward

Schedule your free discovery call today!

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